Last updated: 3/29/2023

Research Narrative Privacy Policy


The Research Narrative website is operated by Research Narrative, Inc. This Privacy Policy is intended to inform clients, users of our website, research participants, and others of how we collect, use, share, and store personal information.

We strive to ensure our privacy practices are compliant with applicable data protection and privacy laws, including the California Consumer Privacy Act (“CCPA”) and other state consumer privacy laws.

Please read this Privacy Policy closely before using our website or supplying Research Narrative with any personal information. By participating in research conducted by Research Narrative, by using our website, or otherwise by supplying us with your personal information, you consent to the terms of this Privacy Policy.

We also strive to make our website, including this Privacy Policy, accessible to individuals with disabilities. If you are having trouble accessing the website or this Privacy Policy, please contact us as provided in the “Contact Us” section below.

Personal Information

“Personal information” is information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked with a particular consumer or household. Personal information includes information such as real names, postal addresses, email addresses, and social security numbers.

Under CCPA’s broad definition, “personal information” may also include unique identifiers, IP addresses, biometric information, internet or other network activity (such as browsing history, search history, etc.), geolocation data, audio/visual data, and even inferences which may be drawn from any of the above to create a profile about a consumer.

Please note that some of the personal we collect may constitute “sensitive personal information” under applicable laws. We will never use your sensitive personal data except for research purposes, or otherwise to verify your identity or prevent fraud. For more information on how to opt out of the processing of your sensitive personal data, please click here.

Your Privacy Choices

Depending on your location, you may have certain special rights under the law of your home jurisdiction with respect to your personal information.

To access, correct, or request deletion of your personal information, or to request a copy of your personal information or opt out of the processing of your personal information, please contact us as provided in the “Contact Us” section below. Depending on your location, you may also have the right to appeal any decision we make regarding your personal data by contacting us as provided below.

The rights of individuals located in California are further described in the “Information for California Residents” section below.

Your Participation in Research

Participating in our market research studies is voluntary. We respect each respondent’s right to withdraw or to refuse to cooperate at any stage of the study and will not use any procedure or technique to coerce or imply that cooperation is obligatory.

Please note that the financial incentives ordinarily given to encourage respondents to participate may be provided by Research Narrative or its agents, clients, or partners. Such financial incentives may be rewarded only if the applicable survey, research project or study is fully and properly completed by the respondent, in the sole discretion of Research Narrative.

Research Narrative will inform participants at the outset if any interview or discussion is being audio or video recorded, in which case we will obtain all necessary written consents. In the unlikely event these recordings will be used for marketing or promotional purposes, we will obtain separate written consents and rights of publicity assignments.

Information Collection and Usage

We may collect personal information for the purpose of conducting market research, sending out newsletters or marketing our services, as expressly stated and agreed to by you, and as otherwise provided in this Privacy Policy.

Information we collect in connection with our research activities includes real names, email addresses, and phone numbers, which we collect directly from research respondents for the purpose of survey recruitment and follow-up (e.g., honoraria fulfillment).

We also collect certain demographic information, including without limitation age, sex, gender identity, religious identity, sexual orientation, race/ethnicity, marital status, education, and professional credentials for the purpose of tailoring survey opportunities for our respondents and delivering research insights to our clients.

As part of the survey process we also collect information about purchasing history or preferences, political opinions, party affiliation, and other information related to consumer history or preferences.

We may also collect audio or video of research respondents with their explicit consent. We will only use such audiovisual information for research purposes.

In the majority of the foregoing instances respondents will know exactly what information we are collecting because they provide it to us directly. In circumstances where demographic information is sourced from a third-party partner (e.g., a respondent’s home panel) we do not receive such information unless you have given your consent to that third party to share the information with us.

We may also receive a respondent ID or other unique identifier from our clients or panel partners for research purposes.

We may collect certain location information directly from you or from our clients where you’ve consented to sharing it with us, including your mailing address and ZIP code. We also collect your IP address automatically when you take one of our surveys online. All such location information is only used for research purposes or for distributing honoraria.

Sharing of Personal Information

We share your personal information with our clients, subject to appropriate confidentiality restrictions, for the purpose of delivery of research results. We may also share your personal information with our vendors and service providers as necessary, subject to confidentiality agreements, including appropriate use restrictions, with such vendors and service providers.

In addition to the above, Research Narrative may use your personal information to comply with our legal obligations, to update our records, to comply with any prior opt out requirements, to validate information you provide to us, and as otherwise permitted by this Privacy Policy or authorized by you.

Research Narrative will not disclose personal information other than for the purposes listed above, without the permission of the research participant. The following are exceptions:

  • Under certain circumstances, Research Narrative may be required or permitted by law, regulatory agencies, or court orders to disclose personal information.
  • Personal information may be disclosed when the survey instrument clearly states that the information will be disclosed.
  • Personal information may also be disclosed when a participant makes a request during the survey that can only be fulfilled by disclosing information from the survey.
  • We may use or disclose personal information where necessary to identify, contact or bring legal action against someone who may be violating their agreement with us or may be causing injury to or interference with Research Narrative’s rights or property, other research participants, or anyone else that could be harmed by such activities.
  • In the event of a sale, merger, liquidation, dissolution, financing, or reorganization of Research Narrative, either in whole or in part, Research Narrative may disclose, transfer or assign personal information or other research data to those involved in the negotiation or transfer.

If Research Narrative shares your personal information or allows it to be collected or maintained by anyone other than Research Narrative, the use of your personal information will be governed by appropriate confidentiality and security agreements.


If you are a California resident, you have certain special rights as follows:

Your Right to “Know”, to Request Deletion, and to Correct

You have the right to know the categories and specific pieces of personal information we have collected about you.

You have the right to know the categories of sources from which the personal information has been collected, the business or commercial purpose for collecting, selling, or sharing personal information, and the categories of third parties with whom we share personal information.

You have the right to request deletion of personal information we’ve collected or maintain, subject to certain exceptions. Please be advised that our ability to delete your personal information is contingent on our ability to identify what information belongs to you. In any case, we will always use best efforts to identify and delete all personal information related to you.

You also have the right to correct any inaccurate personal information that we maintain about you.

To exercise these rights contact us at 1(877)865-0737 or by filling out the following webform. We may ask you to provide additional information, such as your name and email address, in order to verify who is making the request.

Please note that any requested disclosures may only apply to the 12-month period preceding the request, depending on how difficult it is for us to retrieve the necessary information, and you are entitled to request disclosure regarding your personal information twice in any 12-month period.

Your Right to Opt Out and Limit Processing of Sensitive Personal Information

CCPA defines the term “sell” broadly. Its meaning includes “renting, releasing, disclosing, disseminating, making available, [and] transferring…for monetary or other valuable consideration.”

Under this definition, the CCPA’s broad definition of “personal information,” we may “sell personal information” about you to our clients or other collaboration partners, such as your contact information or certain combinations of anonymized or pseudonymized demographic and other information.

You have the right to opt out of the sale of your personal information. For more information on how to opt out, please click here.

You also have the right to limit our processing of your sensitive personal information. For more information on how to opt out, please click here.

Personal Information “Sold” and Disclosed for a Business Purpose

You also have the right to know what categories of personal information we’ve “sold” or disclosed for a business purpose, and the third parties to whom that information was “sold” or disclosed.

Categories of information we’ve “sold” in the previous 12 months include: demographic data, such as age, sex, race/ethnicity, parental status, marital status, ZIP code, income and education levels; research participant photos, video, and audio; and other anonymized or aggregated information from research and survey results.

Categories of information we’ve otherwise disclosed for a business or commercial purpose (for example, for confidential use by our service providers) in the previous 12 months include: the above categories of information we’ve “sold,” as well as log files, browser type, operating system, and other machine information.

Your Right to Non-Discrimination

You have the right not to receive discriminatory treatment by Research Narrative for the exercise of the privacy rights conferred by the CCPA, including but not limited to by denying you services, charging different prices or rates, or providing you with a different level or quality of services. Please understand, however, that we are in the business of providing research and survey results to our clients, and any financial incentives we offer to facilitate that goal may be rewarded only if the applicable survey, research project or study is fully and properly completed by the respondent, in the sole discretion of Research Narrative.

Your Right to Use an Authorized Agent

You have the right to designate an authorized agent to make a request under the CCPA on your behalf. To designate an authorized agent, please contact us as provided below. In order to verify you have authorized an agent we will require a signed, written authorization from you.

Information Security

Research Narrative is committed to keeping personal information secure and will take all reasonable precautions to protect personal information from loss, misuse, unauthorized access, disclosure or alteration, including reasonable encryption, firewalls, company security policies, and other measures. Please note, however, that no method of transmission over the Internet, nor method of electronic storage, is 100% secure.


Additional Information for European Union Users

Our services may be accessed abroad. All personal data collected by us will be stored and processed in the United States or any other country in which Research Narrative or its affiliates, contractors or agents maintain facilities. By participating in research or otherwise using our services, you consent to any such transfer of information outside of your country.

Individuals in Europe have the right to request access to and rectification or erasure of personal data, to restrict of processing of their personal data, and to object to processing. Individuals in Europe also have the right to lodge a complaint with a supervisory authority. If you would like to exercise any of your data protection rights, please contact us using the “Contact Us” section below.

We will not process your personal data unless you have given your consent to our processing for a specific purpose, processing is necessary for the performance of a contract with you or to comply with a legal obligation, or processing is necessary for the purposes of the legitimate interests pursued by us or a third-party controller.

In cases where the purpose of our processing is the “legitimate interest” purpose, we will also carefully balance those interests against your fundamental rights and freedoms related to your Information. Where processing is based on your consent, we will identify the processing purposes and provide you with relevant information to make the processing fair and transparent.


We will retain your information, including personal information, for as long as necessary to fulfill the purposes for which we collected it and as permissible by applicable law. To determine the appropriate retention period for information, we consider the amount, nature, and sensitivity of the information, the potential risk of harm from unauthorized use or disclosure of your information, the purposes for which we process your information and whether we can achieve those purposes through other means, and the applicable legal requirements.


Our surveys and website may contain hyperlinks to, or display content from, websites outside of Research Narrative. Data collection and privacy policies may be different on such sites. We recommend that you read the privacy policies for each site visited.


A cookie is a small amount of data that is sent to your browser from a web server and stored on your computer’s hard drive. As part of offering and providing customizable and personalized services, Research Narrative may use cookies to store and sometimes track information about you. Cookies which may be utilized by Research Narrative are within the following four primary categories or uses:

  • Business cookies which operate as a quality control and verification mechanism in connection with the survey process
  • Performance cookies so that traffic patterns and uses on the website may be measured and optimized
  • User cookies so that user information may be recorded so as to enhance performance and user experience on the website
  • Targeting cookies that measure web-viewing for market research purposes

For more information about how to control what cookies are placed on your computer and to manage your browser’s opt outs, visit:


While Research Narrative honors (and will not interfere with) all browser settings set to “do not track”, Research Narrative has no control over third party websites that may have different policies or procedures. You are urged to consult, as applicable, with the privacy policies of such third party websites.


Research Narrative does not knowingly make direct contact with children under 13 years of age to participate in research activities, or collect or sell their personal information.

If we require survey information from a child ages 13-17, we contact the legal guardian to obtain permission prior to such child’s participation in the survey, to arrange the survey activities, and to inform them of the subject matter and use of the survey.

If you are a parent or guardian who has discovered that your child has submitted his or her personal information without your permission or consent, please contact us as provided below. Research Narrative will take reasonable steps to remove that information from the its database at your request.


If you make a request to access or delete your information, or to opt out of the sale of your personal information, we may ask you for additional information to verify your identity. This information may include: your full name, birth date, phone number, email address, or other basic personal information about you that we already have on file.


Research Narrative may offer opportunities for you to earn money and rewards by answering surveys or any other forms of research. Participation in these offerings may require you to provide personal information. For more information about how to opt in to these offerings, or about how to opt out once you have opted in, see the notices and official rules accompanying these incentives.


This Privacy Policy may be changed at any time, without prior notice. When we do so, we will post the new Privacy Policy on this page and change the date at the top of the policy. Please view this Privacy Policy on a regular basis for any updates or changes.




If you wish to opt out of any specific survey or research project with Research Narrative, if you wish to access or request changes to any of your personal information, or if have any questions or concerns about this Privacy Policy, you may contact us at the addresses listed below. Please be sure to specify the reason for your communication.

Research Narrative
8810 Camberly Rd
Huntersville, NC 28078


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